Okay, it's not true for everyone (just the people who are most annoying). But, if you really want a raise, Penelope Trunk gives you 5 suggestions.
1. Understand your boss's perspective.
2. Expand your job duties.
3. Consistently over-deliver.
4. Get a mentor.
5. Think in non-financial terms.
She of course, gives lots of detail and my favorite piece of advice: "A hallmark of a superstar is they know how to toot their horn with out being annoying."
Now, get out of my office and go get yourself a raise!